MarqetCore MLS
Agents keep 100%.
Not 60%.
Flat-rate agent subscriptions. Zero referral fees. Ever. Built with AI so we can do what Zillow literally cannot.
Watch
How AI Made Zillow Obsolete — And What Comes Next
Do the math
One deal. Two very different outcomes.
Zillow Flex Cut
$0
Per transaction. Average deal. Before taxes. Before your split.
MarqetCore
$99/mo
Flat. Monthly. That covers you for your first deal for over 4 years.
Your first transaction on MarqetCore more than pays for 4 years of your subscription. Zillow charges you $5,000 for the same deal.
The real cost. By role.
This is not just an agent problem.
Zillow extracts from every person in every transaction. Here is exactly what each role pays, sourced from Zillow's own pricing pages, HMDA data, and NAR reports.
Real Estate Agents
Zillow Flex referral fee
Up to 40% of gross commission per deal
Source: Zillow.com/premier-agent/flex-pricing
On a $500K sale at 2.5%
$5,000 cut — before taxes, before your split
Source: Verified math
Premier Agent subscription (competitive metro)
$20,000–$40,000+ per month
Source: PrimePixelDigital, 2026
The legal problem
Nov 2025 class action: Zillow required Premier Agents to hit pre-approval quotas for Zillow Home Loans as a condition of lead access (Reuters, Inman)
Source: Reuters, Nov 10 2025
Mortgage Loan Officers
Cost per mortgage lead (Zillow Connect)
$75–$120 per lead. Can reach $300+ in high-value markets
Source: Thunderbit.com, iJungo, LenderHomePage 2026
How many LOs get the same lead
3 to 5 loan officers in the same zip code — simultaneously
Source: LenderHomePage, 2026
Zillow Home Loans total loan cost (2024)
$8,111 per loan — not competitive
Source: LendingTree analysis of 2024 HMDA data
The catch
Premier Agents are required to push Zillow Home Loans pre-approvals or lose access to leads entirely
Source: Inman, Nov 2025 class action filing
FSBO Sellers
Zillow FSBO listing fee
Free — but free means buried
Source: Zillow.com
The real cost
FSBO homes sold for $65,000 less than agent-assisted homes in 2025
Source: NAR 2025 Profile of Home Buyers and Sellers
Why it happens
Unsponsored FSBO listings are ranked below paid Premier Agent listings on every search result page
Source: HomeRise.com, 2026 analysis
The math
A $95 promoted listing on a competing platform can recover tens of thousands in sale price — Zillow's free listing costs you the difference
Source: HomeRise.com, 2026
Title, Insurance & Transaction Coordinators
Current platform visibility
Zero — Zillow does not give title, insurance, or TC professionals a presence on any transaction page
Source: Zillow.com (absence of feature)
Lead generation options
Paid display ads only — no integrated workflow visibility during the transaction
Source: Zillow advertising product pages
Data access
ShowingTime (owned by Zillow since 2021) collects showing and buyer activity data from agents — including agents not paying for Premier Agent
Source: ShowingTime+ Privacy Notice, 2024
What MarqetCore does differently
Every transaction page includes the full team — agent, LO, title, insurance — visible to the client from day one
Source: MarqetCore platform spec
Why now
This wasn't possible in 2022.
It is now.
Three things changed in 18 months. Together, they made the category unwinnable for Zillow and winnable for us.
The content problem is solved
Zillow spent 15 years and $200M building the neighborhood content library that made them the default destination. AI generates the same content depth in 90 days. We launch with the full library. Not 15 years from now. Day one.
AI search replaced Google
The buyers entering the market right now use ChatGPT, Perplexity, and Google AI to find homes. Those tools cite structured, readable web pages. Ours rank the same as Zillow's — often higher, because we're faster and cleaner. The SEO moat Zillow built over 15 years? It's dissolving.
The build cost collapsed
Building a credible Zillow competitor previously required $20M+ in engineering just to reach MVP. AI-assisted development dropped that to under $500K for a full-featured platform. We built in weeks what previously took years. That's why the economics work.
The structural trap
Zillow's only weapon is
the one they can't fire.
To eliminate referral fees, Zillow would need to voluntarily cut over $1 billion in annual revenue.
Their stock would collapse. Their board would never allow it. Their 5,100 employees rely on that model.
They cannot buy us, because buying us means abandoning Flex.
This is not a feature gap they can close with an engineering sprint. It is a structural impossibility.
The platform
What we built.
MLS + IDX Integration
Live listing data from 200+ MLSs through RESO Web API. Every active listing in your market, updated in real time.
AI Listing Pages
Every listing auto-generates AI-search-ready content: property description, neighborhood guide, school data, market context. Citable by ChatGPT, Perplexity, Google AI.
Agent Profile Pages
Structured, rankable profiles with verified transaction history, client reviews, and specialty focus. Optimized for AI search citation.
Commission Calculator
Show every prospect exactly what they keep vs. what they would have paid Zillow. Built into every agent profile.
Broker Dashboard
Team analytics, lead routing, co-brand controls, IDX configuration, and subscription management for teams of 5 to 500.
Market Intelligence
Neighborhood pricing trends, days on market, list-to-sale ratios, and investment scoring. Agent-accessible, client-shareable.
The technology that ends the conversation
Nothing in this space
competes with this.
Not Zillow. Not Redfin. Not anyone. These are not features. They are a different category of experience.
iPhone to 3D. No drone. No photographer.
AI Walk-Through in Minutes
An agent shoots a standard walk-through video on their iPhone. Our AI converts it into a full interactive 3D walk-through — shareable, viewable on any device, ready in minutes. No drone crew. No professional photographer. No scheduling delay. Just an iPhone and two minutes.
From the curb. Before you go inside.
Real-Time Room Redesign
A buyer pulls up in front of a listing. They open the app, tap the kitchen, and redesign it. Change the countertops, open the wall, swap the flooring. In real time, on their phone, while they're sitting in the car. They see what they would do to the home before they ever walk through the door.
From question to booked — no phone call needed.
AI Agent Assistant
Available around the clock. Answers property questions in real time. Books the showing. Verifies identity. Sends the lockbox code. Walks the buyer through pre-approval. Gets a client from curious to booked without a single call and without a single minute of an agent's time.
Real listings. Real agents.
No referral fees attached.
Live MLS listing data via RESO Web API is in integration. Every listing you see will route directly to the agent who listed it. No Zillow middleman. No percentage cut.
Live listings coming soon.
We're finalizing MLS data agreements in Colorado, Florida, Texas, Arizona, and Georgia. Join the waitlist to be notified the day we go live in your market.
Get Early AccessMarqetCore MLS — Pricing
One price. No percentage.
No referral fees. No transaction cuts. Cancel any time.
Solo Agent
Individual agents
No referral fees. Ever.
- Full MLS listing syndication
- AI-optimized agent profile
- Commission calculator
- Direct lead routing
- Analytics dashboard
Team
5 to 15 agents · min $495/mo
No referral fees. Ever.
- Everything in Solo
- Team dashboard + shared inbox
- Lead routing by agent
- Priority placement
- 5-agent minimum
Brokerage
16+ agents · unlimited
No referral fees. Ever.
- Everything in Team
- Co-brand controls + IDX widget
- Broker-level analytics
- API access
- No agent cap
The promise
We will never sell this to Zillow.
Not for any amount of money. Not through a public offering that lets them buy in through the stock market. Not through any deal that puts this platform back in the hands of the people it was built to replace.
Money changes individuals. It cannot change a movement.
This is not a startup looking for an exit. This is a community built to fix a broken system. And we would like you to be part of it.
For Brokerages and Lenders
We are not asking you
to believe in us.
We are asking you to believe you are tired of writing Zillow checks.
Real estate brokerages and lending institutions collectively pay Zillow over $2 billion per year in subscription fees, referral cuts, and lead generation costs. Every one of those dollars should stay in your business.
We are offering strategic investment positions to brokerage groups and lending institutions that want to participate in what happens next. Strategic investors receive preferred agent placement, co-branded visibility, dedicated market coverage, and preferred pricing for all affiliated agents.
The math: 2% of Zillow's current Premier Agent base at $299/month is a $36M/year business. At 5%, it's $90M ARR. Zillow cannot buy us without destroying their own model. They are structurally prevented from competing.
invest@marqetcore.com
Get early access.
We are launching first in Colorado, Florida, Texas, Arizona, and Georgia. Be notified the day we go live in your market.