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Door TWO. The For Sale By Owner playbook.
Y2 ~$8M · Y3 ~$25M ARR

MQ-FSBO

The agent's playbook. Without the agent.

Pricing intel, paperwork done right, buyer screening, and the only quiet consent handshake in real estate. For the homeowner selling on their own terms.

The 2026 reality

5% of sellers go solo.
The other 95% pay $20K+ they didn't have to.

5%

of US home sales were FSBO in 2025. An all-time low. Not because solo sellers are wrong, because the tools have been broken.

60%

of FSBO sales involve a buyer the seller already knows. Friend, family, neighbor, tenant. What they need isn't lead-gen. It's transaction infrastructure.

$20K+

the average commission you save going solo on a $400K home. Enough to fund a year of living, a renovation, or your next down payment.

Choose your situation

Now viewing: I want to keep my equity

Save the commission. Get the tools that justify it.

Price it like an agent would

Agent-grade pricing intel

Same comp engine top agents use. 200+ signals per property. Live market velocity. The pricing pros pay $80/mo for, included free.

Zestimate truth-check

Zillow says $625K. Your AVM says $612K. Local agents would list at $649K. We tell you why each number is what it is, and where the real ceiling sits.

Pricing strategy options

List high and hold, list market and move, or list under and bid up. We show you what each plays out as in your specific zip code.

Get the right exposure

Flat-fee MLS posting

The biggest FSBO gap is MLS exposure. Buyer agents only search MLS. We get you on there for a flat fee, no commission.

Syndication to every portal

Zillow, Realtor.com, Redfin, Trulia, Homes.com. One listing, everywhere buyers look.

Photography + listing copy

Optional pro photo network. AI-drafted listing copy that doesn't read like a tax assessment. Buyers click for a reason.

Screen and negotiate

Buyer screening

Pre-qual letter check, proof of funds, agent vs. direct buyer flag. Stop letting tire-kickers into your house.

Showings coordination

Calendar booking, ID verification, neighbor-safe scheduling. You stop being a receptionist.

Negotiation prep

Buyer comes in $15K under. AI walks you through the counter, the math, and the psychology. The exact playbook a buyer's agent uses, against them.

The loop

MQ-FSBO plugs into the rest of MarqetCore.

Sell solo, but never alone. The platform behind you the whole way.

MQ-RealEstate

Want to see what real agents would offer to take this on? The consent handshake routes you anonymously. You stay in control of every reveal.

MQ-Transaction

Once you have a signed contract, the deal flips into the transaction dashboard. Earnest money, inspection, title, lender, closing. All visible, all in plain English.

MQ-Rails

Title, lender, insurance, warranty. Partner economics route through the rails. You get the closing infrastructure pros use, without an agent quarterback.

MQ-Forever

Once you close, your role flips from seller to whatever comes next. Bought somewhere else? Forever opens for the new property. Same login, same account.

The platform brain

Every FSBO transaction we touch makes the next FSBO smarter. Real solo-sale data, anonymized, compounded.

Free to start. Flat-fee à la carte for the heavy stuff.

No commission.
Just the tools that justify it.

Most of MQ-FSBO is free. Pricing, comps, paperwork checklist, screening, the consent handshake. The optional pro stuff (flat-fee MLS posting, attorney review on demand, photography, title concierge) is à la carte and flat-fee. No hidden percentages. No back-end commissions. No 6% middleman.

MQ-FSBO is one of five doors in the MarqetCore closed loop.

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